Profit Margin Calculator

Enter cost and price to get profit, margin and markup.

Profit
$60
Margin
60%
Markup
150%

How it works

  1. Enter your values.
  2. Results update instantly.
  3. Copy or use the result.

FAQ

What is the difference between margin and markup?

Margin is profit ÷ selling price. Markup is profit ÷ cost. A $40 item sold for $100 has a 60% margin and 150% markup.

What is a good profit margin?

It depends on the industry; many retailers target 20–50% gross margin, digital products often much higher.

How do I calculate selling price from a target margin?

Price = cost ÷ (1 − margin). For a $40 cost and 60% margin: 40 ÷ 0.4 = $100.